Are you easy?
Making yourself available to customers Last weekend I went boating. Me and about 100,000 other peopl…
News & views
News, views & blog.
News and views from the 50North network of colleagues and clients.
Media coverage for Chargemetrix
When innovative start-up Chargemetrix wanted to launch their remote battery monitoring system for bo…
What’s the point of coffee?
Don’t kill the experience. All through lockdown, I’ve been looking forward to the small …
New remote battery monitor
Isle of Wight-based innovation company Chargemetrix launches a unique automatic remote monitoring sy…
Exhibition-ists
Boot Dusseldorf is now the biggest boat show in the world. On display is a mind-boggling array of wa…
This year, I learned a lot
My motto is ‘every day’s a school day’ (along with ‘how hard can it be’…
H2H, not B2B or B2C
Marketing is full of acronyms. Two that may be past their prime are B2B and B2C (and their child B2B…
DWYSYD
It’s not a typo, and although Google Translate thinks it’s Welsh, it’s not that ei…